Thursday 25 July 2013

An introduction on OldTown White Coffee


OldTown White Coffee was founded by Ms Goh Ching Mun and Mr Tan Say Yap, it is a café style restaurant in Malaysia. In 2005, OldTown White Coffee opened their first outlet in Ipoh. As at 31Octorber 2009, OldTown White Coffee have reached 137 Café outlet in Malaysia and Singapore. By July 2013, OldTown White Coffee outlet have reaches 225 outlet and become one of the famous franchise café in Malaysia.
Besides that, OldTown White Coffee are currently booming in Malaysia, and now they are on a global expansion plan. OldTown White Coffee are attracting the investor to purchase their franchise, by giving them a chance to become their own boss. They will offer business consultancy, set-up and management training, shop level training support, operations manuals, logistics and distribution and etc. to attract the investor to join their franchise industry. They offer three franchise package for the investor to choose from, the OldTown White Coffee Basic, the basic kiosk, that starts from Rm250k, the OldTown White Coffee Generic, which mean the outlet for the OldTown, that start from Rm700k to the most expensive one, the OldTown White Coffee Signature, that starts from Rm900k. 
During Malay fasting month, OldTown White Coffee introduce “My Dulang” Set to attract customer. “My Dulang” Set are suitable for 6 person, therefore the promotion can attract families to dine in. Besides family set, “My Dulang” set also introduce individual set for the single person. So that people that are alone can have their dinner here as well. Other than the “My Dulang” Set, their OldTown Signature dishes like Nasi Lemak and Chicken Hor Fun also available during the open fasting time period and after open fasting time period, its make the customer have various choices to eat, whether from the “My Dulang” set or OldTown Signature Dishes. Therefore, I believe that there will be increasing in customer volume during open fasting hour time.
Lastly, OldTown White Coffee employee are polite and helpful. During the whole 2 hours observation, the employee never disturb me or feel annoyed, this matched their famous slogan “take your time”, which let me take my time to complete the whole observation, a great thank you for OldTown White Coffee.
The address for the OldTown White Coffee is as below:
-1 Jalan USJ 10/1, Taipan Business Centre, 47620 Subang Jaya, Selangor.


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